Author: Adam Back

ATHENS, Ala. – January 13, 2023 – Shoot Like a Girl has officially released its 2022 annual report, showcasing the growing need for firearm safety and empowerment with record numbers of mobile outreach attendees. Thanks to Shoot Like A Girl’s corporate partners, team instructors, and trailer guests, the company continues to make a lifelong impact on women, families, and the entire shooting industry.

“In 2022, Shoot Like A Girl hosted 3,547 guests with an estimated 8,686 participating without registering in the in-house experience,” said Karen Butler, founder and president of Shoot Like A Girl. “2023 marks the 15th^the year of Shoot Like A Girl, and I’m so proud of the impact we’ve had so far. As we move forward, we recognize that there is much more work to be done. Women, men, families, and communities are showing an immense need for confidence in firearms safety, and we are fully prepared to meet those needs.”

Tour 2022 from the sea to the shimmering sea

With a total of 3,547 guests in the Shoot Like A Girl trailer, guest surveys revealed a wide range of shooting experience levels, planned firearm purchases, and intended purpose of owning a gun. In 2022, Shoot Like A Girl got a 99% trust rate from guests who viewed the trailer. 10% of the guests had never fired a firearm before, 19% fired years ago, 40% fired infrequently, and 31% fired frequently. 35% of attendees purchased one or more firearms, with even more committing to purchase one in the future. The main purchase planned purchase was home defense. Most of the Shoot Like A Girl guests had no archery experience, and 30% planned to purchase a bow.

“The attendees were fantastic! I came with my 65 year old mother who had never fired a gun before. The Shoot Like A Girl team made her feel confident, comfortable and safe,” said Katie, Mobile Range Assistant. “This is a great program for novice shooters and experienced shooters too! We live in CA, so we don’t see much of that type of opportunity here. Thank you for all you do to empower women.”

Industry Impact

Shoot Like A Girl hosted 6 industry hunts in 2022, giving 56 women the opportunity to visit women-only hunting camps and participate in turkey, pheasant and duck hunts. 100% of Hunt Like A Girl guests reported that they would recruit other women to experience the power of the hunt together. Throughout the year, Shoot Like A Girl donated to various veteran, hunting and youth shooting programs and exceeded a reach of 82.5 million in press coverage.

Shoot Like A Girl kicks off 2023 with the start of another mobile range tour, traveling across the country to enable communities to safely participate in shooting sports with confidence. For more information on Shoot Like A Girl tour dates and mission, visit ShootLikeAGirl.com

About Shoot Like a Girl

As an industry leader, Shoot Like A Girl® is an event marketing company committed to increasing the number of women and families involved in shooting sports by empowering them with confidence. The Shoot Like A Girl trailer travels to cities across the United States, giving attendees the opportunity to shoot handguns, rifles and bows in a fun, safe and comfortable environment. These events utilize InVeris Training Solutions’ state-of-the-art military-grade firearms simulator and Shoot Like A Girl diligently promotes firearm safety and ethical hunting for women and their families, creating new outdoor enthusiasts. for generations to come. The event is free to each guest thanks to Shoot Like A Girl’s generous corporate partners, including Bass Pro Shops, Cabela’s, Beretta, GLOCK, Taurus, TrueTimber, Walker’s, Black Rifle Coffee Company, Federal Ammunition, InVeris Training Solutions, Ruger, Colt, Magpul, Savage Arms, Springfield Armory, Walther, FN America, Heckler & Koch, Smith & Wesson, Mossberg, GTM Original, CrossBreed Holsters, Birchwood Casey, GPS Bags, TekMat, TruGlo, NAP, Apex Gear, Stealth Cam, Muddy , Wildgame Innovations, Hunter Specialties, ZeroTrace, Avian X, Flextone, HME, Hawk, Skull Hooker, Cold Steel, Thermacell, SABER, LaCrosse Footwear, SOG, Upper Canyon Outfitters, Rocky Mountain Elk Foundation, Cousins, Gold Tip Arrows, Vortex Optics , Dead Down Wind, Moultrie Mobile, Hornady, Mathews, Hoyt, Bear Archery, MTN OPS, NSSF Project ChildSafe, USCCA, and S & S Outdoors.

Alien Gear Holsters® offer customers the opportunity to support law enforcement charities by rounding up their purchase at checkout.

Post Falls, Idaho (January 2023) – Alien Gear Holsters®, designers and manufacturers of American-made firearms holsters and accessories, and the Rapid Force™ line of holsters for Level 2 and Level 3 service, announce that in honor of Firearms Compliance Appreciation Day the Law, Alien Gear Holsters has launched a new way to support law enforcement on their website.

“At Alien Gear Holsters, we want to show our deep appreciation for the important role law enforcement plays in keeping our communities safe,” said Sandi Little, COO of Alien Gear Holsters. “We believe that law enforcement deserves our support and appreciation, and we are excited to offer this opportunity to give back. Thank you for your support of Alien Gear Holsters and law enforcement.”

The program allows customers the ability to round up online purchases at checkout to support various law enforcement agencies. Alien Gear Holsters will also match all donations made through this program during January, dollar for dollar. All contributions made during January will have double the impact in supporting law enforcement. Customers will have the ability to choose the law enforcement organization or charity at checkout.

• COPS (Concerns of Police Survivors): Provides resources for the families and co-workers of officers killed in the line of duty.
• Wounded Warrior Project: Helps veterans, caregivers, and families turn their lives around.
• CODE 4 NW: Free, confidential, volunteer-run crisis response and referral network for active and retired Washington State first responders, support staff, and their families.
• Behind the Badge: Offers news and features from a public safety perspective.
• National Law Enforcement Officer Memorial Fund: Honors the role of law enforcement in service to society by recognizing the sacrifices and value of law enforcement, educating the community, and making it safer for those they serve.
• OUR (Operation Underground Railroad): Offers freedom and healing to survivors of human trafficking and exploitation through direct intervention and aftercare.

For more information on Alien Gear Holsters and the Rapid Force line, visit www.aliengearholsters.com. Join the conversation on the Alien Gear Holsters Facebook, Instagram and YouTube page.

About Alien Gear Holsters®:

Alien Gear Holsters, a division of Tedder Industries, is based in the United States and manufactures everything exclusively from their facility in northern Idaho. Founded in 2013, Alien Gear Holsters are the most comfortable concealed carry holsters on the planet. Any planet. Alien Gear Holsters manufactures holsters comprised of lightweight neoprene and durable leather with fully interchangeable plastic shells that are interchangeable with any style of inside and outside the waistband pistol holster.

Rapid Force™ Duty Holsters protect our first responders’ firearms. Designed to meet the needs of active law enforcement and military service members, Rapid Force features secure Level 2 or Level 3 retention, fast and intuitive draw, and extreme durability.

Using state-of-the-art 3D modeling, precision injection molding, and specially blended polymers, Alien Gear Holsters can repeatedly produce high-quality holsters, made entirely in the USA, for far less than other brands of tactical holsters can produce. . Alien Gear is proud to employ military and law enforcement veterans, competitive shooters, and firearms enthusiasts to ensure our mindset matches yours.

Made in America, the new AR BERSA 9mm 5.56 style rifles (BAR15) and pistols (BAR9) offer consistent, optimal performance in an affordable platform.

Kennesaw, Georgia (January 2023) – BERSA, one of the most trusted firearms brands for over 65 years, is proud to introduce its new line of Proudly Made in America AR-style rifles and pistols.

Six new models under the BAR line include three BAR9 pistols with Mission First Tactical furniture, two 5.56 rifles (one with Mission First Tactical furniture and one with Magpul furniture) and a 5.56 pistol with Mission First Tactical furniture. The newest line of affordable, highest quality AR-style firearms is produced in Bersa’s new state-of-the-art facility in Kennesaw, Georgia.

“Over the past two years, BERSA has been quietly reinventing itself as a brand,” announced Rafael Del Valle, BERSA National Sales Director. “The BERSA brand is one of the most popular pistols for concealed carry and for many first time firearm owners. We realized that the BERSA brand was a perfect launching pad for a series of AR rifles and pistols that presented the same expectations of performance and affordability but in the popular AR format. The exceptional news is that our new AR-style rifles are made in America at BERSA’s new facility in Georgia.”

In association with industry leaders in stocks and grips such as Mission First Tactical and Magpul, BERSA produced a series of BERSA AR rifles (BAR15) and pistols (BAR9) ideal for home defense, tactical operations or shooting time at home range. Tops and bottoms are made from 7075 aluminum that provides superior strength without excess weight, while the barrels are constructed from 4150 chrome molybdenum vanadium, the industry standard for barrels that perform precisely even in strenuous and extreme conditions. Both pistols and rifles feature full-length Picatinny rails ready to mount optics, lasers, or lights. All also have a Type III hard coat anodized finish that provides superior hardness and is known to exceed the wear characteristics of similar finishes, including hard chrome and ceramic.

“We are truly excited to offer these exceptionally designed and made in America ARs under the BERSA banner,” said Del Valle. “Our new BERSA AR rifles and pistols are shipping to dealers and retailers across the country and are available.”

Hot on the heels of the BERSA AR15 introductions, BERSA will be releasing two additional models in .300 Blackout. Visit BERSA at the 2023 SHOT Show® at the Venetian Expo and Caesars Forum, in Las Vegas, Nevada, January 17-20, 2023 at booth #70805.

For more information on the new BERSA AR-style pistols and rifles, visit www.bersa.com and follow us on Facebook, Instagram and YouTube.

About BERSA:

For over half a century, BERSA has been manufacturing quality firearms and is known throughout the world for its reliability and attention to every ergonomic and functional detail. With an excellent price-performance ratio and using the most advanced technology in design, production and quality control, BERSA has become one of the most prestigious arms manufacturers in the world. Athletes and policemen from all over the world enjoy the benefits and quality of BERSA. For more information, visit bersa.com.

(Wyoming) – Lucid Optics is pleased to announce the launch of its new P8 optic at the upcoming Shot Show 2023. The P8 is a revolutionary 4x optic that packs a big punch in a small package.

The P8 was developed using the latest advancements in asymmetric lenses, polymers and ED glass, as well as high-end phase-corrected silver-coated prisms. This combination has resulted in incredibly clear and powerful optics that exceed its size and price class.

In addition to its superior optical capabilities, the P8 also features an illuminated reticle that offers greater versatility. The reticle features a fast circle with sighting wedges similar to the proven P7 reticle, as well as a precise center dot with inside-circle reference points for improved shot placement in all conditions.

The P8 also comes with a variety of mounting options and a flash filter, making you ready to work on your favorite carbine right out of the box.

The P8 has an MSRP of $599

Lucid Optics strongly recommends using a quality lithium battery for the best long-term power solution for the P8.

The P8 Optic will be on display at the Lucid Optics booth at Shot Show 2023. Come visit us to see the P8 in action and learn more about its features and capabilities.

About Lucid Optics:

Lucid Optics is a Wyoming based optics and firearm accessories manufacturer that strives to provide a balance between the highest quality performance and affordable products. From our flagship HD7 to our outstanding line of scopes, Lucid trains and listens to the experts in the field to design and develop some of the most trusted optics in the industry. Backed by over 30 years of experience, Lucid Optics is the leader in quality, affordable optical solutions.

SENTRY Products Group™ will be exhibiting its products at booth 72605 during the SHOT Show® at The Venetian Expo and Caesars Forum from January 17-20, 2023.

Virginia Beach, Virginia (January 2023) – SENTRY Products Group™, a leading manufacturer and distributor of products focused on the protection, storage and transport of outdoor, military and law enforcement equipment, will join more than 2,000 exhibitors at the SHOT Show 2023^® at The Venetian Expo and Caesars Forum in Las Vegas, Nevada, January 17-20, 2023.

SHOT Show is the world’s most comprehensive trade show for professionals involved in the shooting sports, hunting, outdoor, law enforcement and military industries. This year’s show, at both The Venetian Expo and Caesars Forum, will offer unique opportunities for attendees to experience first-hand the best in firearms, ammunition, law enforcement, cutlery, outdoor clothing, optics and other related products and services.

“We look forward to exhibiting at the SHOT Show every year. Attendees will be able to meet our team face-to-face and we plan to make many great connections that can be beneficial to all involved,” says Terry Naughton, President of SENTRY Products Group.

SENTRY Products Group will introduce their new SENTRY Hexmag® 10 round SR25 carbon fiber magazine. It is ideal for any sport, competitor, or tactical shooter who demands superior strength, proven reliability, and exceptional value. Carbon Senthex™ advanced carbon fiber polymer reduces weight by 20 percent while providing superior strength and stiffness. The HEXTURE™ design is the uniting element of the SENTRY Hexmag line of magazines as the exclusive, patented and registered design pattern. This design goes beyond just great style, it also provides a natural gripping surface.

The Hexmag 10-round SR25 Carbon Fiber Magazine also features redesigned feed lip geometry to maximize strength and versatility, stripper clip guides for faster reloading, and a deep catch pocket for rock-solid stability. stone. The magazine features the SENTRY patented tool-less design for quick and easy removal of the floor plate, allowing for cleaning in the field and HexID® color customization. All Hexmag magazines use the finest heat-treated stainless steel springs to resist corrosion and fatigue while charging for extended periods.

The SHOT Show is owned by NSSF, the trade association for the firearms industry, and is restricted to shooting, hunting, and outdoor trade professionals and commercial buyers and sellers of military, law enforcement, and military products and services. tactical ONLY. The SHOT Show is not open to the general consuming public (eg private visitors, hunters, marksmen, members of hunting and shooting clubs, etc.). Proof of professional affiliation is required.

To learn more about SENTRY Products Group™ or to become a distributor, contact us at [email protected] or visit sentrytactical.com to view the full line of products.

About SENTRY Products Group™:

SENTRY Products Group™ is headquartered in Virginia Beach, Virginia. The company designs, manufactures and distributes a growing line of innovative products that support the military, law enforcement and shooting sports markets. Product families include Tactical Nylon: Plate Carriers, Belts, Pouches and Accessories; bags and packs, firearm holsters for pistols and long guns, SENTRY Hexmag brand On-Gun chargers and accessories; Optical covers with the SENTRY Scopecoat® brand, the dry lubrication system from SENTRY Solutions and the new line of SENTRY covers. With an innovative portfolio of products backed by US and international patents, SENTRY backs all of its products with a hassle-free lifetime warranty to protect your investment. “Live to protect”.

Las Vegas, NV (January 13, 2023) – The 44th SHOT Show is right around the corner, and CZ-USA is delivering multiple new product releases. The Shooting, Hunting and Outdoor Fair will take place on January 17 to 20, 2023, at the Venetian Expo and Convention Center in Las Vegas, expanding into the new Caesars Forum and adding more exhibit space totaling more than 800,000 net square feet. It is a significant event for the shooting sports industry, with everyone in attendance, from opticians to hunting and tactical equipment manufacturers.

The CZ-USA team will be at the booth 12654 on the main show floor of Venetian Expo. Traders, distributors and the media are invited to visit as they discuss and learn about new products being launched for the first time at the show.

CZ-USA is an importer, manufacturer and distributor of pistols, rifles and shotguns. The exclusive US importer of Česká zbrojovka rifles and pistols such as Uherský Brod, (CZUB) of the Czech Republic, CZ-USA, also designs and imports the CZ-USA Field Sports line of shotguns from Turkey. CZ-USA’s subsidiary, Dan Wesson Firearms, makes a premium line from the 1911s.

Since 1997, CZ-USA has offered American shooters and hunters the best firearms the Czech Republic has to offer. CZ-USA will continue to improve, innovate, and add to the CZ-USA line of high-quality, affordable pistols, rifles, shotguns, and Dan Wesson custom-grade pistols. See how CZ-USA can make shooting better, easier, and a whole lot more fun at cz-usa.com/.

Sioux Falls, South Dakota – January 13, 2023 – Silencer Central, America’s largest distributor of silencers, is pleased to announce its attendance at SHOT Show’s Industry Day at the Range. On January 16, 2023, in Boulder City, Nevada, Silencer Central will showcase the performance of the entire Banish line on SR-14 Bay, including the new Banish Backcountry.

“Industry Day at the Range is a truly exclusive opportunity where industry professionals and media are given the chance to preview and try out the latest weapons, ammunition, suppressors and other accessories before anyone else in the industry.” said Brandon Maddox, CEO of Silencer Central. “We’re excited to showcase the unmatched performance and advantage that comes with shooting silenced, and how we’ve completely simplified the process of owning a silencer. We encourage attendees to stop by the SR-14 bay to shoot quietly with the best silencers on the market.”

Presented by the NSSF, this annual one-day event is held at the Boulder Rifle and Pistol Club the day before the SHOT Show. Invited media and buyers receive exclusive access to the brands and hundreds of manufacturers showcasing the newest products in the hunting and outdoor marketplace.

Silencer Central delivers mufflers directly to customers in the 42 states where mufflers are legal. The consignment process has revolutionized the way suppressors are sold and allows customers to streamline their buying experience by removing unnecessary obstacles to muffler ownership. It is silence delivered.

For more information on Industry Day at the Shooting Range, visit shotshowrangeday.com. To learn more about Silencer Central’s award-winning suppressors and the purchasing process, visit SilencerCentral.com or call 888-781-8778.

About Silencer Central:

Silencer Central began its illustrious journey in 2005 as South Dakota Silencer, an event-based company created with the goal of reaching the underserved sport shooting and hunting market by simplifying the silencer ownership process. It became the Dakota Silencer and was eventually renamed Silencer Central after expanding its streamlined process in August 2020 to all 42 states where silencers are legal. Ranked in the 2022 Inc. 5000 list of Fastest Growing Companies, Silencer Central simplifies buying a silencer by managing the entire buying process for the consumer, providing a free NFA Gun Trust, offering interest-free payment options, and drop shipping at your doorstep, once approved.

INMAN, SC – January 13, 2023 – TrueTimber will return as the Official Show Desk Sponsor of SHOT Show 2023 and has an expanded presence for this year’s show with multiple display areas showcasing a variety of apparel and strategic partnerships.

“2023 is going to be an exciting year for the TrueTimber brand and we are very excited to get started on the SHOT Show,” said TrueTimber CEO Rusty Sellars. “We have many exciting new initiatives and our team has done a great job showcasing our new products and partnerships with our presence at this year’s show. We look forward to seeing everyone at the fair and encourage attendees to stop by.”

SHOT Show attendees will see TrueTimber branding, patterns and logos at each Information Desk on the show floor and will be worn by SHOT Show information staff. Additionally, TrueTimber is showcasing new apparel and partnerships at the following locations:

Venetian Expo Lobby, Level 1 (VL132)

First look at TrueTimber and Jack Link’s new co-branded lifestyle clothing line featuring guest appearances and photo opportunities with Sasquatch.

Venetian Expo Lobby, Level 1 (VL110)

All new officially licensed TrueTimber apparel for Honda, John Deere, Toyota, Ranger RedHead, SHE, and Cabela’s Instinct.

Venetian Expo Lobby, Level 2 (VL275)

All new TrueTimber apparel officially licensed by Federal, Remington, BLACKHAWK, Hevi-Shot, Ruger, Marlin, Black Rifle Coffee Company, and Jack Link’s.

Forum of Caesar (CF113)

SNO Trailers Recon Trailer with CFMOTO CFORCE 1000 OVERLAND ATVs, each in TrueTimber Midnight camo.

SHOT Show new product center

Six new TrueTimber hunting apparel offerings, including the Pulse Adrenaline TrueSuede Down Jacket and Pant, the Pulse WindDance Packable Lightweight Down Jacket and Pant, and the Meritor Parka and BanffFlats Bib.

To learn more about the entire TrueTimber product line and to view all available patterns, visit TrueTimber.com. Details on future product releases can be found on the TrueTimber Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is headquartered in Inman, South Carolina, and is the most realistic and performance-driven camo brand in the industry. TrueTimber offers a wide variety of clothing and accessories, featuring a variety of distinctive camo patterns that blend seamlessly with its surroundings. The company spends countless hours researching, testing, and finding new technologies to produce the most effective and realistic camouflage patterns possible. TrueTimber products can be found at retailers throughout the United States and Canada, and it continues to be one of the fastest growing camo companies in the world. To learn more about TrueTimber, visit TrueTimber.com.