Author: Adam Back

“Big Brother” is now tracking what they consider to be “problematic gun purchases.” In mid-September, the International Organization for Standardization (ISO) approved the creation of a new commercial code to apply to arms dealers for transactions using credit card networks. Adams Arms president Jason East points out the danger of this move. “When mainstream organizations use surveillance measures and disguise them as tracking problematic or dangerous purchases, they are actually beginning the destruction of the rights of Americans—the Second Amendment is just the beginning,” observes East.

The change was proposed by the global Amalgamated Bank and came just days after members of Congress, the attorneys general of California and New York, as well as their states’ major pension systems, forced Visa, Mastercard and American Express to help “address the epidemic of gun violence.” (1)(2) The details indicate that the code will show where a person spent money, but not what items they bought.

As president of his Florida firearms company, which has been in business for 15 years, he sees the move as a way to monitor the legal gun-buying activities of as many Americans as possible and limit the channels they have. right to use. “What’s next? Should Americans worry that buying booze at a bar or buying liquor at a retailer will set off an alarm that they’re a danger to society?” Oriente asked. Put into perspective, in 2021 there were 611 mass shootings. in the US and 103 people died.(3) In the same time period from 2020-2022, drunk drivers killed more than 10,000 people each year.(4) If the government were to look for problematic alcohol abuse and patterns tracking 2021 beer, wine, and spirits sales that grossed $7.701 million, it would meet with massive opposition.(5)

According to the observations of a popular firearms blog, (6) even in the smokescreen, the new commercial coding uncovers a number of logistical problems, according to East.

• The codes track spending but aren’t broken down by product – how will that work at a large multi-sport retailer like Bass Pro Shops compared to a small dealer?
• Who will examine the algorithmic results? And who will have the manpower to monitor the results?
• Most firearm purchases are completely legal and buyers are likely to be wary of the financial system and opt for strictly cash purchases or spread purchases over multiple cards and gift cards tied to a single store.
• Be aware that those trying to purchase for illegal purposes may follow the same tactics. As is the case with most measures aimed at reducing anything, the bad guys always find a way around it.

For years, Adams Arms has been a trusted source for high-quality, reliable firearms for the US military and law enforcement, as well as sports enthusiasts. Adams Arms has offered a patented piston driven system that is cleaner, cooler and more reliable to use. “Historically a law enforcement favorite, our AR-15 piston system stands out for its technical merit and reliability. Additionally, Adams Arms has developed a custom AR-15 folding stock backpack for School Resource Officers in protecting children in America’s schools. In short, Adams Arms is there when it’s needed most, helping all users feel safe and in control,” says East.

A deeply concerned East comments: “All Americans, not just legal gun owners, need to think carefully about how much control they want the government to have over their rights as citizens. Make your voice heard when you vote. Financial strangulation will eventually pull the rug out from under everyone’s feet.”

About Adams Arms
In a changing nation where the fastest growing markets for first-time gun owners are millennials, women and people of color, the old public impression of gun owners has faded. Skill mastery, adventure, and empowerment lead the high demand for firearms and ammunition, while home and personal defense remain a driving force. Adams Arms, based in Brooksville, Florida, is the face of dependable, clean and cool operation of AR15 firearms with their patented piston actuation action, a favorite of gun enthusiasts across the country. Known for their years of parts experience and engineering and design prowess, owners can install their Retro-Fit system or piston action arms can be purchased new. Melonite and PVD owned by Adams Arms^® The process and its lifetime guarantee make its product line reliable for years to come. Adams Arms is there when it matters most. Visit https://adamsarms.net/

NEW HAVEN, Mo. – ALPS OutdoorZ, the leading manufacturer of extreme duty hunting backpacks and outdoor gear, has developed the ultimate “workstation” for waterfowl lovers. The new Vault Blind Bag is a technical pack developed specifically for hunters pursuing birds in wet blind and flooded wood environments.

The Vault Blind Bag is designed around a dual compartment modular internal rack and external support system that allows the pack to be secured out of water and mud while allowing the hunter full access to essential gear.

Two 24-inch tree straps conveniently attach to the side panels and can be extended to wrap around a tree when searching for flooded wood, keeping the pack within easy reach and at access height. For wet blinds, the pack features a weather-resistant, weather-resistant bottom to keep your gear dry from the elements.

Inside the main pack compartment is an internal fold-down shelf. When unfolded it serves as a stable work shelf or can be used to separate the pack into two compartments. A full-access U-shaped lid makes it easy to retrieve items from the main compartment without the risk of spilling contents.

Inside the main compartment there are multiple internal zippered and elasticated storage pockets that are ideal for storing wings and motorized lure accessories.

For easy transport in the field, the Vault Blind Bag features padded shoulder straps and a waist belt with pocket that allows for a custom, ergonomic fit. Additional features include multiple stake pockets with compression straps, 22 reinforced MOLLE gear loops, an oversized stay-open casing pocket capable of holding 2+ casing boxes, a deployable pistol holster and a holster pocket. large vacuum bottle.

The new Vault Blind Bag comes in Realtree’s proven Timber™ camo pattern.

To learn more about this and other innovative ALPS OutdoorZ products, visit alpsoutdoorz.com

About ALPS brands:

Beginning in 1993 with the establishment of ALPS Mountaineering, ALPS Brands is a continuously growing and expanding group of companies dedicated to the development and manufacture of high-quality, performance-driven outdoor products. Today, the ALPS Brands family of companies consists of ALPS Mountaineering, ALPS OutdoorZ, Cedar Ridge, Browning Camping, and Hunting Blinds. ALPS OutdoorZ, the hunting gear moniker for ALPS Brands, made its mark several years ago by offering packs specifically designed for remote wilderness hunting. Today, ALPS OutdoorZ products cover everything from day and expedition packs to waterfowl blinds and turkey vests, plus furniture, gun cases and sleeping bags. ALPS OutdoorZ items are sold and distributed at the best camping, backpacking and outdoor retailers throughout the US and Canada. For more information, visit www. alpsoutdoorz.com.

To better reflect its nationwide responsibility for excellence in marksmanship, the Civilian Marksmanship Program (CMP) has updated its mission and vision.

While the previous mission and vision have served the CMP well, the recent change in corporate leadership led by new board president and CEO Jerry O’Keefe provided an opportunity to renew the direction of the organization through of its core values.

“When there are significant changes in an organization, a Mission/Vision review is prudent,” said O’Keefe, who took office as president in September 2022. “In the case of CMP, the organization has grown significantly since we the above mission and vision were established. determined, and CMP is poised for further growth. These two things in combination made it the perfect time to do this review.”

“New leadership often brings new ideas and a new approach that could result in change,” O’Keefe continued. “Especially the Vision.”

Updated view of CMP – Lead the nation in marksmanship excellence by providing safe, innovative, high-quality programs with a focus on youth.

“A vision statement is a future or aspirational vision of where an organization hopes to be,” O’Keefe said. “There are several keywords or parts of the new CMP Vision Statement that are important.”

Essential principles that the CMP aspires to express through its Vision:

• CMP as a national organization/leader – The CMP stands out in all corners of the country with the promotion of marksmanship through affiliated clubs, training programs and competitions. Additionally, future plans to leverage technology, expand programs, and add physical locations will solidify CMP’s national presence, impact, and leadership.

• Excellence in marksmanship and safety – As CMP continues to grow, maintaining the high standard of excellence in marksmanship and safety that has been the hallmark of CMP since its inception 26 years ago is critical to the organization.

• Innovation – Technology is changing rapidly in the firearms industry and in marksmanship sports. To be a national leader, CMP must anticipate trends and provide new and exciting opportunities, especially with youth programs.

• Youth – As stated in our enabling legislation, Youth Programs will remain a CMP priority as stated in our mission and going forward as reflected in our vision.

As important as the vision, CMP’s new mission directs the corporation to focus on the core tasks of the organization.

Updated CMP Mission – Promote marksmanship through firearms training, safety, competitions and youth programs

“The Mission drives everything the organization does by focusing on the essential tasks we must accomplish. It is the starting point of our strategic planning and the basis for any decision,” explained Lt. Gen. Gary Cheek, US Army (Retired), Chairman of the CMP Strategic Planning Committee. “Our plan begins with the mission and vision and, by evaluating mission-related strategic indicators, proposes long-term goals and resource decisions to guide us toward our vision.”

Cheek and members of the CMP Board Strategic Planning Committee were initially tasked with reviewing the mission and vision. In addition, the committee is also charged with developing a strategic plan for the organization to guide future decisions through a holistic assessment of the organization’s mission and business areas.

“We evaluate these areas to understand our current strengths, weaknesses and trends to make decisions about future programs, investments, capital improvements and technology,” Cheek said. “In considering the mission review, the Strategic Planning Committee focused on the key tasks of CMP. At the core of this is our enabling legislation and what the US Congress ordered the CMP to do.”

“While the previous mission has served CMP well, the new mission integrates critical aspects of how we promote marksmanship. We believe this continues the best parts of the previous mission with greater clarity of purpose,” he added.

After multiple meetings and iterations, the committee proposed several competing mission options and O’Keefe shared them with senior CMP employees at an off-site location in early October 2022. Ultimately, with input from CMP staff members CMP, a final version was ready for corporate board approval. Knowing that the proposed mission included input from CMP employees ultimately made the decision easier for the board.

“The board places a high value on the experience and talent of our employees and having their buy-in for the new mission was critical. We know that success requires collaboration and transparency throughout the CMP, as we value the input of every employee and constituent,” said O’Keefe.

Following staff input, the board voted on and approved the new mission and vision later that month. The mission and vision will guide CMP’s daily dedication to excellence in marksmanship and provide an aspirational goal for future innovation.

“These are exciting times for the CMP. The previous leadership built an incredibly strong organization with a reputation for excellence, a talented and loyal workforce, and the resources to positively impact the future,” concluded O’Keefe. “We seek to carefully analyze data and trends to make major strategic decisions in a collaborative and transparent manner. I am honored to be a part of this.”

The Civilian Aim Program is a federally chartered 501(c)(3) non-profit corporation. It is dedicated to firearms safety and marksmanship training and the promotion of competitive marksmanship for United States citizens. To learn more about the CMP and its programs, log on to www.TheCMP.org.

Big game hunters know that cold fronts and icy weather keep game moving. When temperatures drop, Whitetails will track down their favorite food source and stockpile the calories to try to stay warm.

Taking advantage of cold weather hunting days puts both hunters and equipment to the test. At Nomad, they recognize the need to be on the game when the mercury drops and the hunt heats up. Nomad’s Cottonwood hunting camo collection is designed to keep hunters warm and comfortable during long sessions in frigid temperatures.

Nomad Cottonwood NXT Jacket –

Give cold weather a bear hug. The Cottonwood NXT Jacket features a high-pile sherpa fleece exterior that is ultra-quiet and water-resistant. Paired with a wind- and water-resistant midlayer and a high-pile teddy-bear fleece interior, it’s warm enough for those chilly late-season hunts. Because we designed it for comfort in the cold, the Cottonwood NXT Jacket features a contoured offset zipper that doesn’t bunch up when sitting down and allows for a large kangaroo pocket to keep gloves warm. Gusseted underarms allow for unrestricted movement, and the safety harness port directs the leash out of the way. Keep essentials close at hand in the vertical chest pocket and center section rangefinder pocket.

Wrap yourself in quiet comfort with the Cottonwood NXT Jacket.

• High-pile sherpa fleece exterior
• High-pile sherpa fleece lined interior
• Wind/water resistant breathable membrane
• Reinforced armpits
• safety harness port
• Kangaroo-style hand warmer pocket with lining
• Zipped chest pocket
• 3-way adjustable hood
• wind resistant
• kill sound
• high pile fleece
• stain resistance
• Silver-Z odor suppression
• #N4000086

Nomad Cottonwood NXT Pants –

Beat the late-season chill in the Cottonwood NXT Pants. The quiet, high-pile fleece exterior is coated with DWR to resist water, keeping you warm and dry. A water- and wind-resistant midlayer sits between the high-pile fleece interior for added protection from the elements.

The Cottonwood NXT Pants are packed with features to keep you comfortable, like the always-adjustable waistband that acts like a “buffet belt,” flexing when you need a little more room around the waist for another layer or another seasonal cookie. of service. Straps are adjustable for a custom fit and removable for washing or ozone treatment.

Keep everything in place with (2) lined hand pockets and (2) sherpa-lined cargo pockets positioned at the upper thigh to keep your hands warm while sitting, along with (2) back zipper pockets to keep your hands warm. your labels and wallet secure .

Light, warm and quiet; This is why the Cottonwood NXT fleece is the go-to system for end-of-season hunting.

• High-pile sherpa fleece exterior
• High-pile sherpa fleece lined interior
• Wind/water resistant breathable membrane
• underarm crotch
• Always adjustable waist
• removable straps
• Zipped leg openings
• (2) lined hand pockets
• (2) easy access sherpa fleece lined cargo pockets on top of each leg
• (2) back pockets secured with zipper
• wind resistant
• kill sound
• Always adjustable waist.
• crescent fist
• high pile fleece
• stain resistance
• Silver-Z odor suppression
• #N4000087

Come on, it’s the end of the season –

When a cold front moves and settles, whitetails will stand up and look for food. Bundle up in Nomad’s Cottonwood Collection for those end-of-season hunts and get ready for action.

Marolina Outdoor Inc. was founded to provide in-depth product expertise across all outdoor categories. Our innovative designs and technology-focused products create the foundation for our authentic outdoor apparel. Huk apparel represents a fresh take and unique understanding of the needs of fishing, offering functional styles that appeal to anglers of all ages. Nomad is motivated to provide quality clothing so hunters can maximize their hunting experiences and provide sustenance regardless of the size of the game or where their activities take them.

For more information please visit
WWW.NOMADOUTDOOR.COM

The smoothest and fastest gravity fed brass collator available anywhere

Farmington, MO: Fast and Friendly Brass, a leading brand of tools and processing equipment and supplies for optimal brass loading and reloading efficiency, has the ultimate solution for collating your rifle and pistol brass to automate loading of ammunition

“This grader, to our knowledge, is the only commercially available grader that can keep up with the Fast and Friendly Brass Qualifier, or the Bitterroot Machine Off Press Brass Primer,” said Bill Birmingham, owner of Fast and Friendly Brass. “Other collators get stuck and end up slowing down the reloading process. That inefficiency just doesn’t work for us, so we developed a collator that can keep up and keep running smoothly for hours on end.”

Each fast and friendly brass sorter is ready to roll. Choose from several options, depending on your needs. Choose from the standard rifle for 5.56/.223 Brass, (.300 Blackout with free conversion kit). Or go big on the .308/30-06 with our Large Rifle Turntable. Load .380/9mm with the Small Pistol turntable, or go up .40 S&W up to .45 Long Colt with the Large Pistol turntable. The Brass Collator can be ordered for any of these options and can be easily converted to other calibers (Sm/Lg rifle, Sm/Lg pistol) with available conversion kits.

The Brass Collator has a 16-inch diameter bowl and can collate 12,000 to 13,400 pieces per hour in 5.56/.223 or pistol calibers. Gun gauges can collate up to 15,000 parts per hour. Yes, it is that fast. It will work with virtually no jamming due to the collating media and can work with just about any brass you have available. An electronic control box can detect jams and will stop the collator, preventing equipment wear. The Collator is powered by a 1/8 HP motor that has more than enough power to run the process, yet draws just 1.6 amps. We firmly believe that this collator will speed up your production. For more information, visit the Fast & Friendly Brass website.

About Fast and Friendly Brass
Fast and Friendly Brass is wholly owned by Bill Birmingham of Farmington, MO. The company began processing and selling brass in the St. Louis area in 2012 and nationally in 2014. In late 2015, Fast and Friendly Brass stopped processing brass to focus on a larger market need: better tools and equipment for improve the efficiency of reloading and brass processing. Since then, the company has become an industry leader in high-quality products to make reloading more accurate and efficient. Learn more at fastandfriendlybrass.com.

In its recent call for best new products, HBS Dealer received a record number of entries and awarded one of its coveted Golden Hammer awards to Outdoor Edge’s RazorWorkÔ utility knife. This award process marks the continuation of a decade-long tradition of honoring the best of the best in the home improvement industry, from the best television commercials for the home in the early 1980s to Gold Hammer Retailers. of the year in the early 1980s. 20th century.

According to Ken Clark, Editor-in-Chief of HBS Dealer, “Our team revived the Golden Hammer Awards in 2019 to bring back the prestige of the award and recognize the high-quality innovation happening across the building hardware and supplies industry. “. The editorial staff solicited industry-wide nominations for potential honorees and products that launched after May 31, 2020. The following criteria were used to evaluate each entry:

• Innovation: characteristics, technology, differentiation and benefits;
• Value: including relative price, consumer relevance and functional practicality;
• Shelf Appeal: Clarity of message and overall desirability of the product within its category.

“We are honored to receive this type of recognition,” said Will Morgan, director of marketing. “At Outdoor Edge we strive to provide our customers with the highest quality and most innovative knives, and we are proud to receive such a prestigious distinction as the Golden Hammer Award.”

The presentation of the Golden Hammer Products and Purpose Award will be held on Wednesday, February 1, 2023 from 5:30 pm to 7:00 pm at Resorts World Las Vegas at the new Las Vegas Convention Center in Las Vegas, NV.

About the outdoor edge: Founded in 1988 and headquartered in Denver, Outdoor Edge is a leading designer and manufacturer of knives and tools. Outdoor Edge continues to innovate and develop revolutionary products for hunters, outdoor enthusiasts, handymen, and anyone who requires the best knives and tools available for leisure, work, and everyday carry needs. The company prides itself on technology and innovation through its patented RazorSafe™ Replaceable Blade System, which offers a variety of handles and blade profiles so you never have to sharpen your knife again, no matter the task. All knives and tools undergo extensive field testing in harsh, rugged environments, resulting in long-lasting products that come with a lifetime warranty. Outdoor Edge is a Revo Brands company.

About Revo Brands: Revo Brands is the parent company of enthusiastic, mission-critical brands that drive growth through superior innovation, design and marketing. Our portfolio of brands includes the market leading brands Real Avid and Outdoor Edge. Visit www.RevoBrands.com for more information.

There is no better time to take a mature male than to sit down for the first time in a cool stall. Deer are quick to avoid areas regularly contaminated with human scent. A dream deer may have been seen from another booth location or modeled with tracking cameras and other tools. Now, the conditions are right and it’s time to move to set up the ambush.

Lightweight, compact and durable, the Ol’ Man® Assassin Hang On Treestand is the ideal platform to get the job done and secure the advantage when hunting up close. Bowhunters will love the Millennium-style ComfortMax seat, designed with a footrest for long-term sitting while patiently waiting for a shot. The seat folds easily and quietly to leave extra room on the deck for standing shots or tricky angles.

The stand is designed for easy packing; folds flat and features integrated adjustable backpack straps with chain and footrest. Featuring heavy-duty, powder-coated steel construction, the Ol’ Man Assassin Hang-On is built to last through welded steel construction, yet still weighs in at a manageable 19 pounds.

The ladder Assassin Speed ​​Rail is hard to beat when combined with any support. Designed to work on the most difficult shaped trees, the Speed ​​Rail consists of three independent ladder sections, each of which can be tied to a tree. There is no metal-to-metal contact, so hunters can quietly move to their hunting spot without alerting game. Each ladder section has a total of 4 horizontal rungs between two vertical ladder rails, making them easy to install, and is made of heavy-duty, powder-coated steel for durability.

Like all Ol’ Man mounts, the Assassin Hang On includes a 5-point full body safety harness and instructional DVD. Hunt hard, hunt smart. Get the upper hand with the Ol’ Man Assassin Hang On Treestand and make it even more dangerous by including the Assassin Speed ​​Rail Ladder.

Ol’Man Assassin Hanging Bracket Features:

• Millennium Style ComfortMAX Seat
• The seat folds down for standing shots.
• Heavy duty welded steel construction
• Powder coat finish
• Folds up for backpacking.
• Backpack straps included
• chain included
• footrest included
• 5-point full body safety harness and instructional DVD included
• All OL’MAN safety harnesses and supports are certified according to TMA standards

Ol’Man Assassin Hanging Bracket Specifications:

• Material: powder coated steel
• Capacity: 300 pounds
• Weight: 19 pounds
• Platform size: 32W x 24L
• Seat Size: 20W X 16.5L
• Model Number: O-030-00

Ol’Man Assassin Speed ​​Rail Hanging Ladder Features:

• No metal-to-metal fastening system
• Designed for odd shaped trees.
• steel construction
• Powder coat finish
• Allows you to climb up to 16 feet
• Three (3) independent sections
• Meets or exceeds industry standards recognized by TMA
• Designed and manufactured by Millennium Outdoors

Ol’Man Assassin Speed ​​Rail Hanging Ladder Specifications:

• Material: powder coated steel
• Capacity: 300 pounds
• Weight: 15 pounds
• Ladder Width: 9”
• Ladder Length (per section; 3 sections included): 32
• Model Number: OL-33-00

At Millennium Outdoors, maker of Millennium Treestands, OL’MAN Treestands and Millennium Marine, we’re committed to ensuring that every hunter and angler can make the most of every season, from the big ones in the fall to the eaters in the spring, from redfish in the plains to crappie and bass in the lakes, and all species and seasons in between. From innovative ladder and hanging brackets to floor blind chairs, fishing seats and rod holders, Millennium Outdoors and its brands are dedicated to providing quality products to avid outdoor enthusiasts. Millennium’s reputation has been built on the comfort, safety, quality and versatility that hunters and anglers recognize and appreciate. More information about all the company’s products is available at www.millenniumstands.com.

For more information please visit
WWW.OLMANOUTDOORS.COM

Attaching lures and other terminal tackle securely to your fishing line is critical to successful angling. However, for many, the process can be as difficult as threading a needle in dim light. It doesn’t have to be that way anymore. Valley Tieless Fishing Tackle has a simple solution: the EZ Clasp and the EZ Clasp Mini.

The EZ Clasp and EZ Clasp Mini are ideal for occasional anglers, the visually impaired, young and novice anglers, people with large hands, seniors experiencing age-related vision problems, or anyone who wants a quick, easy, and effective way to to attach terminal tackle to your fishing line.

The EZ closure has two great benefits. First, it’s easy to connect to 8 to 10 pound diameter braided line using the non-tie end. No fishing knot required! And second, it’s also easy to attach a lure, barrel swivel, or similar terminal rig using the EZ Clasp end, which allows you to attach a lure or terminal rig without the complicated snap. Presto! You have finished quickly and efficiently. It also makes it easy to change lures quickly. And the use of the EZ lock will not negatively affect the action of the lure.

The EZ Clasp measures 0.2 inches wide x 1.4 inches long, while the EZ Clasp Mini measures 0.2 inches wide x 0.6 inches long. Suggested retail for both the EZ Clasp and EZ Clasp Mini is $3.29 for a pack of five clasps. They are conveniently available online at https://thetielesshook.com/, where you can also see how easy it is to use these simple and innovative products.

Benefits of the EZ closure:

* No hard-to-press mechanics.
* Average tested pull force of 11 lbs.
* Simple, fast and effective way to change lures.
* Easy to attach to the fishing line without the complicated knot.
* Switch from your current lure to a new one in seconds.

Founded in 2017 and headquartered in Tipler, Wisconsin, Valley Tieless Fishing Tackle designs and manufactures fishing tackle for the physically or visually restricted or anyone who needs or wants a more user-friendly fishing hook or cleat. These tie-free fishing products make it easy to tie a hook or change lures. For more information on the Valley Tieless Fishing Tackle, visit https://thetielesshook.com/ or call 262-225-3437.

New Mustad and LIVETARGET products optimize catch rates

Mustad’s enduring legacy in the fishing industry is second to none. A universally recognized world leader in the production of premium tackle, the Mustad family of brands, including LIVETARGET and TUF-LINE, are backed by a foundation of design and manufacturing excellence that delivers the quality and performance that consumers demand. demanding anglers. Mustad’s innovation was on full display at the EFTTEX 2022 Best New Digital Showcase, gathering trophies and accolades from across the industry in the Soft Lure, Terminal Tackle and Hard Lure categories.

Best Soft Lure: LIVETARGET ULTIMATE FROG

The thrill of a surface attack from an apex predator is second to none. Causing surface bites from large bass, the smartest, most cautious and cunning in the school, requires unmatched realism in both form and function. Leveraging a battle-tested research and development process, LIVETARGET’s master lure artisans tap directly into the DNA of surface predators with ULTIMATE FROG – the first and only frog lures that look like Y act alive! When motionless, LIVETARGET ULTIMATE FROG sits like a live frog at rest, with eyes just above the surface, body tilted 45 degrees downward, and legs tucked under body. When moved or pulled, ULTIMATE FROG’s body dives below the surface as its legs articulate at the hips and knees, extending their full length in perfect unison, like a living frog swimming for dear life in shallow water. open. At the end of this stride, the lure’s legs fold back towards the body as its eyes rise to the surface, in an intricate sequence of biomimetic movements that bring LIVETARGET ULTIMATE FROG to life. With a body molded from ABS plastic and legs made from durable, highly elastic TPE, the ULTIMATE FROG is built to withstand the rigors of the surface battlefield. Its single, well-positioned hook offers unrivaled hook rates in the unforgiving environment of surface angling. The LIVETARGET ULTIMATE FROG Popper and Finesse models have an MSRP of $17.99 and are available in 2 and 2 ½-inch sizes with a choice of 8 attractive colors that turn even the most skeptical bass into ravenous eating machines, primed for shallow attack.

Best Terminal Rig: Mustad JAW LOK Inline Treble Hooks

Precision meets purpose in the new Mustad JAW LOK series: the first and only in-line treble hook manufactured using a fully automated process, which eliminates the hook-to-hook variability, and uncertainty, associated with individually manufactured treble hooks. The culmination of a 20-year quest to fully automate in-line treble production, Mustad’s JAW LOK stands as the most precise, most perfect treble hook ever made. Every quantifiable aspect of treble hook design and composition, from weights and spacing to tooth alignment and more, is identical from one JAW LOK to another. This new world of precision tolerances and complete reproducibility makes every JAW LOK treble hook, simply superior. JAW LOK features an in-line design with the eye of the hook perfectly aligned with a tooth. When mounted on lures, JAW LOK belly hooks fold against the body of the lure with one tooth pointing down, while tail hooks pull the lure precisely with one tooth pointing up. The lightest trebles in their class, JAW LOK hooks allow baits to track more accurately and offer improved hook-up ratios. The maximum consistency of the JawLok triples ensures that the baits exhibit an optimized strike activation action. Every JAW LOK features Mustad’s UltraPoint technology, which keeps hooks sharper for longer. JAW LOK trebles feature Titan Steel plating with a sleek bronze finish, giving each treble over 750 hours of saltwater corrosion resistance, more than 20 times longer than typical black nickel trebles. JAW LOK’s fully forged hybrid design maximizes clearance and hooking power, keeping fish immobilized after the hit. JAW LOK trebles are available as 3X, 4X and 5X strong hooks with sizes ranging from 8 to 5/0 and MSRP starting at $8.99.

Hard Lure Runner-up: LIVETARGET LIVE SHRIMP

Building on his victory as the ICAST 2022 Best Saltwater Hard Lurethe innovative LIVETARGET LIVE SHRIMP is the first imitation shrimp to be seen Y act alive. Perfectly mimicking a vulnerable and exposed shrimp falling to the bottom, then scurrying for safety once it gets there, LIVE SHRIMP features a unique oscillating weight system that ensures a horizontal profile as the shrimp falls. through the water column or creeps along the bottom. Insightful swing weight design ensures that the LIVE SHRIMP is slightly off balance, creating a realistic wobble as the lure descends or retrieves along the bottom or within the water column. Interchangeable rotating weights allow anglers to adjust the rate of descent of the LIVE SHRIMP through the water. An ABS plastic body stands up to abuse from rocks, shell beds, mangrove roots, and angry coastal predators, while high-action floating TPE legs deliver twitchy flapping action during all phases of the ride. Recovery. Equipped with a low-frequency caller to attract fish from afar, the LIVE SHRIMP is armed with a strong Mustad hook that turns bites into fish in the fridge. Named Best Saltwater Hard Lure at ICAST 2022, LIVETARGET LIVE SHRIMP is available in 3-inch and 3 ¾-inch sizes, each in eight biomimetic colors that will fool older, more cautious fish. The LIVETARGET LIVE SHRIMP has an MSRP of $14.99.

Discerning anglers demand quality, performance and innovation, and the Mustad family of brands delivers. Look for LIVETARGET LIVE SHRIMP, Triple Mustad JAW LOK, and LIVETARGET ULTIMATE FROG at your favorite store soon, and hanging from the mouths of trophy fish soon after!

About Mustad

Mustad has led the global hook market since 1877. Mustad’s mission is to create a comprehensive, multi-brand company that leads the fishing tackle industry, while focusing on innovation, employee and customer satisfaction, and sustainability. With the addition of TUF-LINE and LIVETARGET, Mustad continues to solidify its position as a complete family of sportfishing brands.

For many hunters, the start of another big game season is spent traveling to the western United States to hunt screaming bucks or a monster mule deer. Whether up and down the majestic Rocky Mountains, hiking the plains or foothills further north, the hunt will be demanding. In stark contrast to deer hunting, hunters cannot sit in a tree or be blind and wait for game to come. Western hunting requires packing a firearm and a large backpack filled with all the essential gear the hunter might need. To make it more challenging, the hunter must travel through rough terrain until he finds an animal, gets close and finds an area where he can shoot.

When a giant bull elk or mature mule deer is sighted, the hunter only has a limited time to prepare and shoot. The Quick Adapt technology that the QD series has allows bipods to be attached and detached in seconds. If the hunter needs to move to a different area, the QD can either stay attached to the rifle or quickly detach, allowing the hunter to quickly move to a different area. The QD series provides the proper shooting position on any terrain, giving the shooter control, maneuverability and stability, unlike conventional shooting sticks or bulky shooting support.

When you hunt in the west, you have to make quick decisions and long walks are involved. Sometimes the moose or mule deer you see can be more than a mile away; having lightweight bipods or shooting sticks can make the hike easier. The QD weighs only 15 ounces and can outperform other bipods due to its 14″ to 42″ range. The QD is like having a bipod and a shooting stick in one. The QD series quickly attaches to any firearm and allows the hunter to maintain a proper shooting position when sitting, kneeling or prone. The QD series is ideal for carrying or quickly packing in a bag until ready to use.

Swagger Bipods has developed the perfect bipod that meets all the demands of western big game hunting. The QD series is ideal for carrying or quickly packing in a bag until ready to use. Featuring Swagger’s Quick Adapt technology, the QDs attach to a firearm in seconds to give the hunter a solid break for shooting no matter where the hunt takes them.

QD42 Specifications and Features

• Weight: 15 ounces
• Effective Range: 14” to 42”
• Compact, lightweight, and true in-field mobility at the push of a button.
• Quick adapt technology
• Shoot from sitting, kneeling and prone positions
• A removable rubber foot reveals a spiked foot to help the shooter dig into the ground for a solid shot.
• Attaches to standard lanyard swivel stud with included adapter

Swagger bipods are made in the USA and incorporate many unique high-performance features, including our patented Flex Ready technology built into many of our products. At Swagger, we are confident that our bipods will do for you what no bipod has ever done before, and we back this claim with our Limited Lifetime Warranty.

Swagger Bipods are also covered by our Shoot With Confidence Guarantee. If your Swagger bipod doesn’t give you more shooting flexibility and shooting confidence, send the product back to us within 30 days of purchase, with proof of purchase from an authorized dealer, and we’ll buy it back. No questions asked.

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WWW.SWAGGERBIPODS.COM